आबुराज
Beginning of Goodness · Est. 2022
A brass cup at dawn before the Sirohi temple, the Aravalli foothills behind हरि ॐ

The first cup of the morning.

Beginning of Goodness…

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परिचय

A tea house at the foot of Mount Abu.

Aburaj is the tea house of Hari Om and Aburaj Foods, packed in Sheoganj — a quiet RIICO town in Sirohi district, where the Aravallis fold toward Mount Abu. The leaf — high-grown Assam, with Darjeeling long leaves — is drawn from established gardens and finished here for the home cup.

Ten pouches in current rotation. The flagship — navy with orange leaves — sits on kirana shelves across Rajasthan, and ships online via Flipkart and Amazon.

Sheoganj · Sirohi Rajasthan, India — Beginning of Goodness Est. 2022
संग्रह

The Collection.

Ten pouches in current rotation — five flagship, five in support. All packed under FSSAI 12221040000245 in Sheoganj, Sirohi.

IX pouches in rotation
01
Aburaj Premium Leaf — Saffron orange pouch
आबुराज प्रीमियम चाय

Aburaj Premium
Leaf

Saffron orange 250g · 500g · 1kg Flagship

Traditional drink with natural antioxidants. The flagship saffron pouch.

  • Broken-leaf grade
  • Strong cup
02
Aburaj Premium Fanning — Forest green pouch
आबुराज प्रीमियम चाय

Aburaj Premium
Fanning

Forest green 250g · 1kg Flagship

Orange-fanning grade — quick-brew, deep liquor.

  • Orange Fanning
  • Quick brew
03
Devnagari Leaf — Crimson red pouch
देवनगरी चाय

Devnagari
Leaf

Crimson red 250g · 1kg Secondary

Beginning of Goodness — broken-leaf for the everyday cup.

  • Broken-leaf
  • Everyday
04
Devnagari Fanning — Forest green pouch
देवनगरी चाय

Devnagari
Fanning

Forest green 250g · 1kg Secondary

Orange-fanning grade — bright, brisk, milk-friendly.

  • Orange Fanning
  • Brisk
05
Red Danedar — Maroon red pouch
रेड दानेदार चाय

Red Danedar

Maroon red 250g Secondary

Granular grade, full-bodied. Built for milk and sugar.

  • CTC granular
  • Milk chai
06
Fanning W.C. — Leaf green pouch
फैनिंग चाय

Fanning W.C.

Leaf green 250g · 1kg Secondary

Whole-cut fanning grade — fast brew, even pour.

  • Fanning grade
  • Fast brew
07
Jhora Magra Tea — Sandstone kraft pouch
झोरा मगरा चाय

Jhora Magra
Tea

Sandstone kraft 25g · 50g · 90g · 200g Secondary

Pocket-size kadak — the trip-pouch range, 25g to 200g.

  • Kadak
  • Travel pack
08
Aburaj Darjeeling Fanning — Indigo navy with orange leaves pouch
आबुराज दार्जिलिंग गोल्ड

Aburaj Darjeeling
Fanning

Indigo navy with orange leaves 250g Flagship

Darjeeling orange-fanning — same garden, faster brew.

  • Darjeeling
  • Orange Fanning
09
Aburaj Darjeeling Leaf — Indigo navy with green leaves pouch
आबुराज दार्जिलिंग गोल्ड

Aburaj Darjeeling
Leaf

Indigo navy with green leaves 250g Flagship

Darjeeling long-leaf — the premium tier.

  • Darjeeling
  • Long leaf
35
Aburaj Pure Assam Tea — Saffron yellow carton pouch
आबुराज प्योर असम चाय

Aburaj Pure Assam
Tea

Saffron yellow carton 500g Flagship

Traditional drink with natural antioxidants — single-garden Assam in a 500g carton.

  • Pure Assam
  • Carton pack
सिरोही से

From Sirohi.
Beneath Mount Abu.

Sirohi sits in the lee of the Aravallis — the oldest mountains on the subcontinent. The town is small, weathered, lived-in. In February 2026 the Government of Rajasthan restored Mount Abu's older name: Abu Raj. Our brand was registered four years before, in 2022.

Aburaj tea is repacked in the RIICO industrial estate at Sheoganj, Dist. Sirohi. Leaves are sourced from established gardens in Assam and Darjeeling and packed here under FSSAI licence 12221040000245, ISO 22000:2018 food safety management system.

Sirohi at dusk: temple silhouette, sun setting behind the Aravallis
Pl. I
Sheoganj · Sirohi Aravalli foothills
Assam tea estate at first light — shade trees rising above the tea bushes, mist between the trunks. Dibrugarh district.
Pl. II
Tea estate · Dibrugarh Assam
उद्यान

Where the leaf grows.

The Assam line is drawn from the Tezpur–Dibrugarh corridor — flat, humid country at the foot of the Brahmaputra basin, fifty to a hundred metres above the sea. Camellia sinensis var. assamica evolved here: large dark leaves built for the malt and body that hold through milk and sugar.

Our Darjeeling Gold leaf comes from a single estate in the Sungma valley — Himalayan foothills between six hundred and two thousand metres, picked for the muscatel character of the second flush.

Read · two philosophies of the cup →

विधि

The Ritual.

A method of making, kept simple, kept slow. Four moments — water, vessel, leaf, hour — and the discipline to wait between them.

I
जल

The Water

Spring water, drawn cool, brought to the edge of a boil and rested for ninety seconds. Never re-boiled.

92°C · Rested 90s
II
पात्र

The Vessel

A small brass cup, warmed first. The vessel decides the temperature of the first sip.

Brass · Pre-warmed
III
पत्र

The Leaf

Three grams of leaf for one hundred millilitres of water. Measured, never guessed. The leaf is allowed to open, slowly.

3g · 100ml
IV
समय

The Hour

Three minutes for the first steep. Two for the second. The third is the longest, and the most generous.

3 · 2 · 5 min

Ten pouches. One small house. Packed under FSSAI in Sheoganj, taken to the kettle in homes across Rajasthan.

Aburaj  ·  Beginning of Goodness